Still don't know why it failed. Launched my first SaaS after 2 years working on it, no customers, feeling burnout.

Hi everyone,

I never imagined posting something like this when I started working on my SaaS. As a software developer working for companies that generate millions in revenue, I always liked the idea of working on a personal project and putting all the effort into building something that would allow me to quit my job .

In 2022 (before ChatGpt came out), I got serious about it and started to explore what types of software I could develop and what the current trends were. I discovered SaaS, no-code tools, and began researching different products and tools that could help me develop one. While trying to make money on the side, I attempted dropshipping for a while without success, but I became good at social ads. This led me to search for an idea. I did my research and found that, surprisingly, there weren't any tools similar to what I wanted to create. So I started working on it right away.

As a developer proud of my experience, I didn't want to use no-code tools and instead chose to code everything myself. This later turned out to be a huge technical task. Anyway, I worked on it piece by piece after work for almost two years. I even got 10 paying users from posting the demo on social media, received 150 emails on my waitlist, and got very good feedback from them.

Fast forward to two weeks ago, I finished my beta version and decided to launch. I emailed all the contacts I have, launched on SaaS listing sites, waited, and nothing happened. I got only 20 users starting the trial but no purchases. At this point, I admit feeling a bit burned out. But I struggle to find what I did wrong. I still receive good feedback from those early users; some of them even promised to introduce me to new clients if I add a specific feature.

Do you think I should have made a better marketing strategy? Or maybe I should have tried to get more feedback before starting to build?

This is the link : adspott.io