Protect Users - How Do You Protect Your NVR?

Answering another post got my thinking, all you people running Unifi Protect CCTV systems on NVRs housed in racks of very sexy Unifi hardware taking pride of place somewhere in your house, how do you physically protect it?

Making the assumption that one of the main reasons you're running CCTV is so you've got video evidence in the case of a break-in, isn't a rack full of expensive-looking electrical gear covered in flashy lights likely to be irresistible to a burglar, even if they're just seeing £££ signs without having a clue what it actually is? Being burgled* would be bad enough, but then to find that the burglars had also stolen the CCTV footage would really be another kick.

*or burglarised if you're American I guess, for reasons I don't understand.