How come there isn’t a pro wrestling scene in Madison?

To me, with the demographics of the city and the fact that Madison is the second biggest city in the state, you’d think there would be at least one independent promotion and we would be a regular stop for a larger promotion. But there isn’t a local scene, and with WWE cutting pretty much all house shows there’s nothing going on here for us fans.

Does anyone have an idea why? My guess is it must have something to do with facilities, but then again when I went to the WWE house show in 2018 I remember the crowd being fairly quiet. Maybe wrestling isn’t popular here?