Shit-fluencer

Trainers, making awesome content on social media might make you a great content creator/influencer, but it doesn’t mean you’re a great trainer.

If I had a dollar for every time someone told my Instagram isn’t good and judged my skills as a trainer because of it, I’d probably own an Equinox franchise by now.

Let’s be real, if your Instagram is full of thirst traps and an OnlyFans link in your bio, that’s your business, that’s what pays your bills. Be proud of it. But for someone like me, doing 65+ 1on1 sessions a week, my best clients, the ones who pay top dollar and stick around, aren’t even on social media.

Instagram is useful to get your name out there, but it’s not the only way to find clients who value your work and are serious about their fitness.

Stop living a lie. Be real. Stop being delusional!!

Rant over!