My side hustle went from $0 to $200 after removing the free option

I spent 2 years building my system generator, putting in a lot of effort to make it as polished as possible. But after all that time, I made a grand total of $0. Amazing side hustle, I know!

It was frustrating to see so many creators growing their businesses while I was stuck. I knew something had to change, but I had no idea what. Then, a friend recommended that I get rid of the free option from my landing page for a while to see what would happen. I removed it and only kept the paid product in my pricing section (I even raised the price a bit). In the next two weeks, I made $200.

I spent too long thinking I would get free users first and then convert them to customers, since a lot of other creators did that successfully. But pricing is tricky, and what works for one person doesn’t always work for another. So I guess the lesson here is that you need to experiment - double down on what seems to be working, but don’t be afraid to change course when it doesn’t.

Feel free to ask if you want to know more about my mistakes and lessons learned.